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發表於 2024-3-9 17:49:48 | 只看該作者 回帖獎勵 |倒序瀏覽 |閱讀模式
For web products, such as MoDao, Canva, ProcessOn, etc., their new indicator is often registration. Since all user actions from visiting the product landing page to registering the product occur on the Web, it is not difficult to track registrations from specific channels. You only need to add relevant custom tracking events on the page to determine whether the new user is Just register. The same logic applies to counting whether subsequent purchases are made, as well as the type of SKU purchased and the corresponding amount. For client products, such as


WPS, Cutting, Xmind, etc., their new indicators are often Afghanistan WhatsApp Number downloads and installations.  and clicks to download (just the action of clicking the "Download" button) occurs on the Web, while the product download, installation and subsequent series of actions occur on computers and mobile devices, the intermediate link is disconnected , so when doing data tracking, you need to take one more step, that is, customize an exclusive installation package for a specific channel. Of course, this kind of customized package is only suitable for





subdivision into the platform dimension, such as Douyin, Xiaohongshu, Zhihu, official accounts, etc., and is not suitable for further subdivision under the platform dimension. Because there is a cost to maintain customized packages, the production and research team will basically not allow you to do this. It is worth mentioning that Douyin supports custom subcontracting, which means you can first get a Douyin channel manufacturing package from the production and research team (can be understood as a first-level channel package), and then use the huge

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